Product Development Expertise

For the last 6 years, our team has been building products for companies all over the world. During this period of time, we have gone through and discovered more than 300+ product cases, in Marketing Tech, Business Process Optimization, Real Estate, Recommendation Systems, Education Tech, Data Management & Analytics, and HR.

The knowledge and expertise we got through this process, definitely can be valuable to our clients. With this offer, we will explain how everything we know about Product Management can help you.

How does the Product Strategy building work?

  1. Product strategy examples research

    We discover your product competition

    Every idea has a competition on a market, but all your competitors are a little bit different: they have different strategies, serve different clients’ needs and might be focused on different users.

  2. Product marketing strategy analysis

    Together we identify the main problems your product solves

    Only those products that resolve clients’ important problems can gain a rapid success. We have to challenge your product against important problems it may solve.

  3. Identify product positioning strategy

    Together we identify important Users

    Unfortunately, not every user will bring the same value back to your, so you better understand, who is an important user and who is not. Stay focused on the right User Profiles.

  4. Strategical features of the product

    We create a list of important features

    Not everything that you consider a good idea will be accepted by your users. And not every feature brings the same value to the important ones. Keep your focus on what is important for the user not for you.

  5. Strategy for product roadmap

    Together we update the product roadmap based on our discovery

    Based on our previous knowledge and discovery we update the Product Roadmap, which will serve your important users better.

Product development strategy building

Building a Strategy

Usually, the whole Strategy Building process may involve a few experts and will take 4-5 weeks in total. It requires some time investment, effort, and it is not free. However, from what we learned, not having a good Product Strategy costs even more.

Impact

  • A better understanding of your market and competition
  • A better understanding of your main clients and their needs
  • Better decisions on your product roadmap
  • Happier users and better product results

Deliverables

  • Competitor research analytics
  • Market problem definition
  • Key product features analytics
  • The user personas and analytics
  • The product roadmap update for the next 6–12 months

Our Successful Projects

Here, you can check out our successful projects! We have described the most compelling solutions and approaches to meet challenges and advantages.

Product strategy exampleProduct strategy examples
Discover projects

Clients’ testimonials

Vendorstan

I interviewed many Ukrainian RoR developer companies before I decided to give LaSoft a chance. They had the best combination of price and straight-forward communication style. I loved that they took time to flesh out system requirements before we signed a formal contract. I knew how many releases they recommended, what features would be included in each, who would be on the team and what their hourly rates would be. The team is very hard working and takes pride in their work.
Olga YurovskiCEO of Shopperations Research & Technology

Britesiders

We have been very impressed with LaSoft’s ability to quickly understand a project and deliver iterations as requested. LaSoft delivered a reliable MVP that is serving as a proof-of-concept. It’s been critical in establishing the client’s business. The project manager was responsive and responsible, making the engagement a pleasurable one. They quickly understood project requirements and showcased their expertise.
Sam BarberieCOO of Britesiders

EuroNavigator

NGO “Ukrainian Centre for European Policy” started to cooperate with LaSoft almost a year and a half ago and appreciate its team for invaluable support in development of a back-end database and graphical interface for an analytical monitoring product “AA Navigator”. Creative technical and design solutions proposed by LaSoft team were the core inputs into re-launching and upgrading of this analytical tool that is widely used today from the highest governmental level to ordinary citizens who are interested in Ukraine’s European integration for comprehensive monitoring and assessment the progress in implementation of the Association Agreement between the EU and Ukraine.
Liubov AkulenkoExecutive director of UCEP

Minutes Depot

While working on a project all team really cared about our project and our needs. We recommend them without doubts to anyone looking for high quality and professional programming for the reasonable price.
Louis BedardCEO at Minutes Depot

Sh1ft

All of our requests were understood clearly and implemented correctly. Their communication on progress and suggestions was great, and even though these tasks took longer than planned, they kept us constantly updated on progress. It makes our lives so much easier to know we have someone who understands what we need and can translate that clearly to the wider team whilst keeping us regularly updated.
Samantha CrossmanGeneral Manager

Wristo

This is a young, energetic and yet very experienced team which demonstrated an extremely professional approach
Matvey SmirnovSenior R&D Director, Global Productivity Platform at PepsiCo

Casadesk

LaSoft provided me a very professional team that delivered me a good result during a first project. Because of this good experience I recently did not hesitate to select LaSoft again for a new project. They provide all necessary expertise, including UI/UX, programming, testing, project management and cloud deployment. I enjoy working with these guys, and trust we've started a long-term relationship.
Job BreurChief Starting Officer

KAMSA

We've worked with LaSoft for several years and are continually impressed. Their passion and dedication to Kamsa is second to none, and they are always looking for new ways to improve and ensure the success of our team. We couldn't ask for a better partnership.
Matt HarbesCTO of KAMSA

Vendorstan

I interviewed many Ukrainian RoR developer companies before I decided to give LaSoft a chance. They had the best combination of price and straight-forward communication style. I loved that they took time to flesh out system requirements before we signed a formal contract. I knew how many releases they recommended, what features would be included in each, who would be on the team and what their hourly rates would be. The team is very hard working and takes pride in their work.
Olga YurovskiCEO of Shopperations Research & Technology

Britesiders

We have been very impressed with LaSoft’s ability to quickly understand a project and deliver iterations as requested. LaSoft delivered a reliable MVP that is serving as a proof-of-concept. It’s been critical in establishing the client’s business. The project manager was responsive and responsible, making the engagement a pleasurable one. They quickly understood project requirements and showcased their expertise.
Sam BarberieCOO of Britesiders

EuroNavigator

NGO “Ukrainian Centre for European Policy” started to cooperate with LaSoft almost a year and a half ago and appreciate its team for invaluable support in development of a back-end database and graphical interface for an analytical monitoring product “AA Navigator”. Creative technical and design solutions proposed by LaSoft team were the core inputs into re-launching and upgrading of this analytical tool that is widely used today from the highest governmental level to ordinary citizens who are interested in Ukraine’s European integration for comprehensive monitoring and assessment the progress in implementation of the Association Agreement between the EU and Ukraine.
Liubov AkulenkoExecutive director of UCEP

Minutes Depot

While working on a project all team really cared about our project and our needs. We recommend them without doubts to anyone looking for high quality and professional programming for the reasonable price.
Louis BedardCEO at Minutes Depot

Sh1ft

All of our requests were understood clearly and implemented correctly. Their communication on progress and suggestions was great, and even though these tasks took longer than planned, they kept us constantly updated on progress. It makes our lives so much easier to know we have someone who understands what we need and can translate that clearly to the wider team whilst keeping us regularly updated.
Samantha CrossmanGeneral Manager

Wristo

This is a young, energetic and yet very experienced team which demonstrated an extremely professional approach
Matvey SmirnovSenior R&D Director, Global Productivity Platform at PepsiCo

Casadesk

LaSoft provided me a very professional team that delivered me a good result during a first project. Because of this good experience I recently did not hesitate to select LaSoft again for a new project. They provide all necessary expertise, including UI/UX, programming, testing, project management and cloud deployment. I enjoy working with these guys, and trust we've started a long-term relationship.
Job BreurChief Starting Officer

KAMSA

We've worked with LaSoft for several years and are continually impressed. Their passion and dedication to Kamsa is second to none, and they are always looking for new ways to improve and ensure the success of our team. We couldn't ask for a better partnership.
Matt HarbesCTO of KAMSA

Vendorstan

I interviewed many Ukrainian RoR developer companies before I decided to give LaSoft a chance. They had the best combination of price and straight-forward communication style. I loved that they took time to flesh out system requirements before we signed a formal contract. I knew how many releases they recommended, what features would be included in each, who would be on the team and what their hourly rates would be. The team is very hard working and takes pride in their work.
Olga YurovskiCEO of Shopperations Research & Technology

Britesiders

We have been very impressed with LaSoft’s ability to quickly understand a project and deliver iterations as requested. LaSoft delivered a reliable MVP that is serving as a proof-of-concept. It’s been critical in establishing the client’s business. The project manager was responsive and responsible, making the engagement a pleasurable one. They quickly understood project requirements and showcased their expertise.
Sam BarberieCOO of Britesiders

EuroNavigator

NGO “Ukrainian Centre for European Policy” started to cooperate with LaSoft almost a year and a half ago and appreciate its team for invaluable support in development of a back-end database and graphical interface for an analytical monitoring product “AA Navigator”. Creative technical and design solutions proposed by LaSoft team were the core inputs into re-launching and upgrading of this analytical tool that is widely used today from the highest governmental level to ordinary citizens who are interested in Ukraine’s European integration for comprehensive monitoring and assessment the progress in implementation of the Association Agreement between the EU and Ukraine.
Liubov AkulenkoExecutive director of UCEP

Minutes Depot

While working on a project all team really cared about our project and our needs. We recommend them without doubts to anyone looking for high quality and professional programming for the reasonable price.
Louis BedardCEO at Minutes Depot

Sh1ft

All of our requests were understood clearly and implemented correctly. Their communication on progress and suggestions was great, and even though these tasks took longer than planned, they kept us constantly updated on progress. It makes our lives so much easier to know we have someone who understands what we need and can translate that clearly to the wider team whilst keeping us regularly updated.
Samantha CrossmanGeneral Manager

Wristo

This is a young, energetic and yet very experienced team which demonstrated an extremely professional approach
Matvey SmirnovSenior R&D Director, Global Productivity Platform at PepsiCo

Casadesk

LaSoft provided me a very professional team that delivered me a good result during a first project. Because of this good experience I recently did not hesitate to select LaSoft again for a new project. They provide all necessary expertise, including UI/UX, programming, testing, project management and cloud deployment. I enjoy working with these guys, and trust we've started a long-term relationship.
Job BreurChief Starting Officer

KAMSA

We've worked with LaSoft for several years and are continually impressed. Their passion and dedication to Kamsa is second to none, and they are always looking for new ways to improve and ensure the success of our team. We couldn't ask for a better partnership.
Matt HarbesCTO of KAMSA

Vendorstan

I interviewed many Ukrainian RoR developer companies before I decided to give LaSoft a chance. They had the best combination of price and straight-forward communication style. I loved that they took time to flesh out system requirements before we signed a formal contract. I knew how many releases they recommended, what features would be included in each, who would be on the team and what their hourly rates would be. The team is very hard working and takes pride in their work.
Olga YurovskiCEO of Shopperations Research & Technology

Britesiders

We have been very impressed with LaSoft’s ability to quickly understand a project and deliver iterations as requested. LaSoft delivered a reliable MVP that is serving as a proof-of-concept. It’s been critical in establishing the client’s business. The project manager was responsive and responsible, making the engagement a pleasurable one. They quickly understood project requirements and showcased their expertise.
Sam BarberieCOO of Britesiders

EuroNavigator

NGO “Ukrainian Centre for European Policy” started to cooperate with LaSoft almost a year and a half ago and appreciate its team for invaluable support in development of a back-end database and graphical interface for an analytical monitoring product “AA Navigator”. Creative technical and design solutions proposed by LaSoft team were the core inputs into re-launching and upgrading of this analytical tool that is widely used today from the highest governmental level to ordinary citizens who are interested in Ukraine’s European integration for comprehensive monitoring and assessment the progress in implementation of the Association Agreement between the EU and Ukraine.
Liubov AkulenkoExecutive director of UCEP

Minutes Depot

While working on a project all team really cared about our project and our needs. We recommend them without doubts to anyone looking for high quality and professional programming for the reasonable price.
Louis BedardCEO at Minutes Depot

Sh1ft

All of our requests were understood clearly and implemented correctly. Their communication on progress and suggestions was great, and even though these tasks took longer than planned, they kept us constantly updated on progress. It makes our lives so much easier to know we have someone who understands what we need and can translate that clearly to the wider team whilst keeping us regularly updated.
Samantha CrossmanGeneral Manager

Wristo

This is a young, energetic and yet very experienced team which demonstrated an extremely professional approach
Matvey SmirnovSenior R&D Director, Global Productivity Platform at PepsiCo

Casadesk

LaSoft provided me a very professional team that delivered me a good result during a first project. Because of this good experience I recently did not hesitate to select LaSoft again for a new project. They provide all necessary expertise, including UI/UX, programming, testing, project management and cloud deployment. I enjoy working with these guys, and trust we've started a long-term relationship.
Job BreurChief Starting Officer

KAMSA

We've worked with LaSoft for several years and are continually impressed. Their passion and dedication to Kamsa is second to none, and they are always looking for new ways to improve and ensure the success of our team. We couldn't ask for a better partnership.
Matt HarbesCTO of KAMSA

Vendorstan

I interviewed many Ukrainian RoR developer companies before I decided to give LaSoft a chance. They had the best combination of price and straight-forward communication style. I loved that they took time to flesh out system requirements before we signed a formal contract. I knew how many releases they recommended, what features would be included in each, who would be on the team and what their hourly rates would be. The team is very hard working and takes pride in their work.
Olga YurovskiCEO of Shopperations Research & Technology

Britesiders

We have been very impressed with LaSoft’s ability to quickly understand a project and deliver iterations as requested. LaSoft delivered a reliable MVP that is serving as a proof-of-concept. It’s been critical in establishing the client’s business. The project manager was responsive and responsible, making the engagement a pleasurable one. They quickly understood project requirements and showcased their expertise.
Sam BarberieCOO of Britesiders

EuroNavigator

NGO “Ukrainian Centre for European Policy” started to cooperate with LaSoft almost a year and a half ago and appreciate its team for invaluable support in development of a back-end database and graphical interface for an analytical monitoring product “AA Navigator”. Creative technical and design solutions proposed by LaSoft team were the core inputs into re-launching and upgrading of this analytical tool that is widely used today from the highest governmental level to ordinary citizens who are interested in Ukraine’s European integration for comprehensive monitoring and assessment the progress in implementation of the Association Agreement between the EU and Ukraine.
Liubov AkulenkoExecutive director of UCEP

Minutes Depot

While working on a project all team really cared about our project and our needs. We recommend them without doubts to anyone looking for high quality and professional programming for the reasonable price.
Louis BedardCEO at Minutes Depot

Sh1ft

All of our requests were understood clearly and implemented correctly. Their communication on progress and suggestions was great, and even though these tasks took longer than planned, they kept us constantly updated on progress. It makes our lives so much easier to know we have someone who understands what we need and can translate that clearly to the wider team whilst keeping us regularly updated.
Samantha CrossmanGeneral Manager

Wristo

This is a young, energetic and yet very experienced team which demonstrated an extremely professional approach
Matvey SmirnovSenior R&D Director, Global Productivity Platform at PepsiCo

Casadesk

LaSoft provided me a very professional team that delivered me a good result during a first project. Because of this good experience I recently did not hesitate to select LaSoft again for a new project. They provide all necessary expertise, including UI/UX, programming, testing, project management and cloud deployment. I enjoy working with these guys, and trust we've started a long-term relationship.
Job BreurChief Starting Officer

KAMSA

We've worked with LaSoft for several years and are continually impressed. Their passion and dedication to Kamsa is second to none, and they are always looking for new ways to improve and ensure the success of our team. We couldn't ask for a better partnership.
Matt HarbesCTO of KAMSA
Olga Yurovski
Sam Barberie
Liubov Akulenko
Louis Bedard
Samantha Crossman
Matvey Smirnov
Job Breur
Matt Harbes
Olga Yurovski
Sam Barberie
Liubov Akulenko
Louis Bedard
Samantha Crossman
Matvey Smirnov
Job Breur
Matt Harbes
Olga Yurovski
Sam Barberie
Liubov Akulenko
Louis Bedard
Samantha Crossman
Matvey Smirnov
Job Breur
Matt Harbes
Olga Yurovski
Sam Barberie
Liubov Akulenko
Louis Bedard
Samantha Crossman
Matvey Smirnov
Job Breur
Matt Harbes
Olga Yurovski
Sam Barberie
Liubov Akulenko
Louis Bedard
Samantha Crossman
Matvey Smirnov
Job Breur
Matt Harbes

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