Product Development:
Strategy & Audit

Create an efficient product strategy and audit your current product plan

Order a product strategy now

Product Development Expertise


Product cases

Marketing Tech Telecommunication Education Tech Business Process Optimization Real Estate Data management Analytics and HR

For the last 6 years, our team has been building products for companies all over the world. During this period of time, we have gone through and discovered more than 300+ product cases, in Marketing Tech, Business Process Optimization, Real Estate, Telecommunication, Education Tech, Data management, and analytics, and HR.

The knowledge and expertise we got through this process, definitely can be valuable to our clients. With this offer, we will explain how everything we know about Product Management can help you.

How does the Product Strategy building work?


We discover your product competition

Every idea has a competition on a market, but all your competitors are a little bit different: they have different strategies, serve different clients' needs and might be focused on different users.


Together we identify the main problems your product solves

Only those products that resolve clients' important problems can gain a rapid success. We have to challenge your product against important problems it may solve.


Together we identify important Users

Unfortunately, not every user will bring the same value back to your, so you better understand, who is an important user and who is not. Stay focused on the right User Profiles.


We create a list of important features

Not everything that you consider a good idea will be accepted by your users. And not every feature brings the same value to the important ones. Keep your focus on what is important for the user not for you.


Together we update the product roadmap based on our discovery

Based on our previous knowledge and discovery we update the Product Roadmap, which will serve your important users better.

Start with audit

Building a Strategy

Usually, the whole Strategy Building process may involve a few experts and will take 4-5 weeks in total. It requires some time investment, effort, and it is not free. However, from what we learned, not having a good Product Strategy costs even more.


  • check A better understanding of your market and competition
  • check A better understanding of your main clients and their needs
  • check Better decisions on your product roadmap
  • check Happier users and better product results


  • check Competitor research analytics
  • check Market problem definition
  • check Key product features analytics
  • check The user personas and analytics
  • check The product roadmap update for the next 6-12 months

Our Successful Projects

Here, you can check out our successful projects! We have described the most compelling solutions and approaches to meet challenges and advantages.

successful projects

Clients' testimonials


I interviewed many Ukrainian RoR developer companies before I decided to give LaSoft a chance. They had the best combination of price and straight-forward communication style. I loved that they took time to flesh out system requirements before we signed a formal contract. I knew how many releases they recommended, what features would be included in each, who would be on the team and what their hourly rates would be. The team is very hard working and takes pride in their work.

Olga Yurovski
CEO of Shopperations Research & Technology

We have been very impressed with Lasoft's ability to quickly understand a project and deliver iterations as requested.
LaSoft delivered a reliable MVP that is serving as a proof-of-concept. It's been critical in establishing the client's business. The project manager was responsive and responsible, making the engagement a pleasurable one. They quickly understood project requirements and showcased their expertise.

Sam Barberie
COO of Britesiders

NGO “Ukrainian Centre for European Policy” started to cooperate with LaSoft almost a year and a half ago and appreciate its team for invaluable support in development of a back-end database and graphical interface for an analytical monitoring product “AA Navigator”. Creative technical and design solutions proposed by LaSoft team were the core inputs into re-launching and upgrading of this analytical tool that is widely used today from the highest governmental level to ordinary citizens who are interested in Ukraine’s European integration for comprehensive monitoring and assessment the progress in implementation of the Association Agreement between the EU and Ukraine.

Liubov Akulenko
Executive director of UCEP
Minutes Depot

While working on a project all team really cared about our project and our needs. We recommend them without doubts to anyone looking for high quality and professional programming for the reasonable price.

Louis Bedard
CEO at Minutes Depot

This is a young, energetic and yet very experienced team which demonstrated an extremely professional approach

Matvey Smirnov
Senior R&D Director, Global Productivity Platform at PepsiCo

LaSoft provided me a very professional team that delivered me a good result during a first project. Because of this good experience I recently did not hesitate to select LaSoft again for a new project. They provide all necessary expertise, including UI/UX, programming, testing, project management and cloud deployment. I enjoy working with these guys, and trust we've started a long-term relationship.

Job Breur
Chief Starting Officer

We bring ideas to life

Become our client and get the best services and emotions with us

Thanks for your trust. We're going to contact you soon

rocket launch

I`m interested in:

Please verify that you are not a robot.

Ivan Matolinets

Engagement manager

Book a Meeting book meeting

Solomiia Vuitsyk

Engagement manager

Book a Meeting book meeting