we bring business ideas to life

Digital
product design
service

Let's create an excellent user experience together

Screen of a dashboard

our digital product design services are for:

  • Startups

    Attract early customers with relevant features that serve user needs.

  • SMBs

    Outperform your competitors and achieve defined business goals.

  • Enterprises

    Develop user-friendly digital experiences for your teams and improve productivity.

Get outcome focused digital product design services from LaSoft

We offer our clients professional digital product design services that visualize your product concept and ensure intuitive usability and positive feedback from your target audience.

With 10+ years of experience and a portfolio of 500+ business cases discovered, our software product development team helps businesses create appealing designs to drive real impact on actual users and strike a balance between user experiences and the functionality of the digital product.

we know how to make your digital product a success

effective digital product design is a part of advanced digital product development

make design intuitive, increase retention

  • Excellent user experience

    Our experts provide a professional background in creating digital products that ensure users understand, engage, and enjoy the experience. A seamless UX design makes your product more intuitive.

  • Appealing interface (UI)

    Good product designers create UX that reduces frustration, increases retention, and keeps users engaged. Effective product design responds to business objectives and meets changing user needs, ensuring the product drives revenue in the market.

  • Optimize your conversion

    Our digital product designers can offer user interface design for your website or e-commerce platform to turn visitors into brand advocates and loyal customers. Design elements, such as call-to-action buttons, optimized checkout processes, and engaging interactive elements, boost conversions.

  • Save time & budget

    Entrusting design to a professional design team before the software development process helps optimizing time to market and budget.

  • Achieve business goals

    We create product designs that concentrate on optimizing user flows and enhancing retention. The vital feature of a successful product design is to increase customer satisfaction with an intuitive user experience. With a design that supports your strategy, you achieve your business goals faster and more efficiently.

  • Stay up-to-date

    We focus on trends and innovations to ensure your product remains competitive. We adapt interfaces and user experiences to meet the latest usability standards and customer behaviors. 

we know how to appeal to your target audience

4 Stages of Digital Product Design Process by LaSoft

our designers keep scalability and
usability in mind

  • Submit your inquiry

    When you share your project vision, you help us understand your business needs, vision, and initial requirements. This information also outlines your project's possible scope and objectives to develop an appealing design for a new product or redesign the existing one.

    client part
  • Discovery process

    This stage involves getting a more detailed review of your project in a one-on-one discovery session. We start with understanding your product goals, target users, and business requirements. We can do market research to test your business idea, and our Business Analyst will help define your product's core functionality. Our Product Designers will help with in-depth user personas and flow research. This research-based approach ensures we brainstorm potential solutions and develop designs that improve product usability.

    client&LaSoft collaboration
  • Prototyping

    We will create a simple first version of your software product so you can test it and get insights from your potential clients.
    We will develop high-fidelity wireframes, an initial version of your solution, and, optionally, a prototype, allowing you to test it and gather insights from potential users and clients.

  • Get your visual design

    Our product designers aim to create visually engaging interfaces that reflect your business idea and provide brand recognition. We can create interactive prototypes or minimum viable products so you can refine the existing product or test the new one, gathering valuable user feedback. We deliver fully prepared design assets, including detailed Figma files, design systems, and guidelines, to ensure the development team's smooth implementation.

we are the team that handles both - design & development. we know all sides of the story, and we design a product to deliver the product

Let us create a product your audience will love and you’ll get a revenue–driven product design

Scheme

How long does it take to design a digital product?

The timeframe for digital product design varies based on project complexity and scope. We can offer approximate timeframes so you could plan your workflow.

  • Business cases discovered
  • Cases in portfolio
  • Years in the market
  • $3,000 to $3,500

    Offer for startups

    • 100-120 hours
    • (8-12 pages)

    Usually, when you build a new project, you do not need more than 8-12 pages, so it will take about 100-120 hours, and the cost will be around $3,000-$3,500. If you are a startup, we have a special offer for you!

  • $8,000 to $9,500

    SMBs projects, Portals, etc.

    • 270-300 hours
    • (20-25 pages)

    For SMB projects, portals, and similar solutions (20–25 pages, avg. 23), development takes 270–300 hours and costs $8,000–$9,500. Contact us for special offers.

  • Let`s Talk

    Enterprise-level

    • Individually estimate
    • In accordance with the client's requests and expectations

    To create UI/UX for the products that meet the expectations of all stakeholders, you estimate the involvement of UX experts not by the number of screens but by the number of months.

*100% accuracy only possible to achieve when project is already finished.

why choose

LaSoft to design your digital product?

Our expertise spans different industries, and we ensure that each project benefits from a strategic, user-centered design approach.

We focus on designing solutions that follow specific industry requirements and users' needs. Our UI/UX designers and business analysts develop design solutions to make your product commercially successful in the competitive market.

  • User-first approach

    Our team focuses on user experience, product features, and usability to provide seamless product flow.

  • Industry expertise

    10+ years of experience working with startups, SMBs, and enterprises across industries.

  • Scalable solutions

    Our design systems allow your product to grow without losing usability or brand identity.

  • Discovery-centered approach

    We use research, analytics, user feedback, and A/B testing to refine designs for maximum efficiency.

  • Support

    Our team has the skills and experience to offer a full-cycle software development process for cross-platform solutions. We can cover the entire digital product design, development, and maintenance process.

We design quality

Product design services to build high performing products

Our structured approach ensures a seamless development process, from product discovery, visual design to prototyping and user validation.

  • Product discovery artefacts

    • Stakeholder / customer / interview
    • General field / Industry / domain / research
    • Detailed competitor analysis
    • Business model canvas / VPC
    • Persona / proto–persona (optional)
    • User flows / user journey map
    • Problem statement
  • Prototyping

    • Information architecture / mind map
    • Wireframe
    • Prototyping
    • High-fidelity wireframes (optional)
    • Idea testing
  • Visual design

    • Build a UI(user interface) for a product
    • Create a style guideline / design system / design tokens
    • We create responsive designs for all devices
    • We transfer all artefacts and designs to the client.

plan effectively and deliver value

book a call with the expert

get accurate software development estimation

Vadym Shaposhnyk, Art Director/Product Designer in LaSoft

Vadym Shaposhnyk

Art Director/Product Designer in LaSoft

Design isn’t just about looks—it’s about impact. At LaSoft, we create digital products that blend aesthetics with functionality, streamlining workflows, optimizing budgets, and speeding up time to market. The key to success?

Prioritizing user needs, not unnecessary features. Simplicity drives the best products—and the best results.

we have answers for you

frequently asked questions

  1. Can LaSoft handle both design and development?

    LaSoft provides full-cycle software product development, covering the discovery stage, software project cost estimation, product design, development process, and post-launch support. Our dedicated team can support you on every stage of building an MVP or fully-fledged software solution.

  2. How can a system prototype help me validate the market?

    A system prototype is a functional model of your digital product that allows you to test your business idea with real users before investing in full-cycle software development. Here’s the algorithm of market validation flow:

    • Test user reactions: Gather feedback from potential users to see if your product solves their problem and meets their needs.
    • Evaluate demand: Understand if there is a measurable demand for your product before investing in the development process.
    • Identify improvements: Discover usability issues, feature gaps, or user pain points with early adopters and document functionality to add to refine the product.
    • Attract investors: If you need fundraising, a working prototype showcases your product vision and potential, helping you find partners more easily.

    Overall, a prototype bridges the gap between your concept and a market-ready product, ensuring you give your target users what they need and reduce costly mistakes.

  3. What is the cost of product design?

    Determining the cost of product design, specifically UI/UX, is often project-dependent. It hinges on the complexity of the design and the number of screens required. However, we can provide a general framework based on our experience. Typically, a single-page design requires approximately 10 hours of UI/UX designer time.

    Some complex pages like dashboards or premium designs may demand 40-60 hours per page, but you do not have a lot of such pages in a project. In most cases, projects are a combination of trivial, average complexity, and complex pages.

    So, we will try to answer based on our experience with different project types.

    • Startups (8–12 pages): Usually, when you build a new project, you do not need more than 8-12 pages, so it will take about 100-120 hours, and the cost will be around $3,000-$3,500. If you are a startup, we have a special offer for you; please learn more details here.
    • SMB projects, Portals, Internal Business systems, etc. (20–25 pages, avg. 23). These projects generally involve 270-300 hours of design work. The estimated cost is around $8,000-$9,500.
    • Enterprise-level systems are complex by nature, not only because of the amount of work but also because of the number of stakeholders who have opinions on how the UI/UX should look. In this case, you estimate the involvement of UI/UX experts not by the number of screens but by the number of months. Cost estimation shifts from a per-page basis to a time-based engagement.

    If you need more help budgeting your software project, please contact us. We will provide you with an accurate project budget and plan.

  4. Why is discovery important to make a great product design?

    The discovery phase lays the foundation for the entire design process and successful digital product launch. It helps:

    • Understand user needs: Identifying pain points, behaviors, and preferences ensures the product solves the right problems.
    • Aligning business goals: Product design should reflect the business idea of the product and offer benefits to prevent failure in the market with useless functionality.
    • Define core functionality: Prioritizing essential features allows for building a clear roadmap and preventing overcomplication.
    • Test and Validation:
      Save time & costs: Investing in discovery reduces the risk of redesign and extra efforts to eliminate possible failures.
  5. What team do I need for the product design stage?

    A successful digital product design process requires Business Analyst and Product Designers to offer efficient digital product design:

    • Business Analyst: Our expert does market research and ensures your requirements are documented professionally. It helps your design to align with business objectives and identifies functional requirements.
    • Product Designers design user-centered digital products and combine appealing UI with functionality. They also do user research, develop wireframes and prototypes, and collaborate with cross-functional teams to advise on building intuitively comprehensive software products. Their role focuses on optimizing user experience, supporting business goals, and iterating based on client feedback.
    • System Architect: Sometimes, for complex, innovative projects we also involve a competent System Architect, so he can help us with the most appropriate architecture design and optimal technologies decisions.

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product or build a new
solution?

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